Sam Adams E-Mail Newsletter


Hey Badassbeer!

Happy October! As our team returns from Denver after another successful Great American Beer Festival, we have a lot of great news to share. We’re excited that our Double Bock was awarded a gold medal in the German-Style Doppelbock or Eisbock category! We also announced the winners of the 2013 LongShot Homebrewing Competition (more on that below).

Here in New England, as the days get shorter the fall seems to be coming to a close and we know the cold is just around the corner. It’s time to enjoy those last few steins of OctoberFest and look forward to Winter Lager. It’ll be here before you know it!

We hope you enjoy this month’s edition of What’s on Tap.



LongShot Announcement

Our 2013 LongShot Homebrew Competition received close to 1,000 entries this year! Each beer was carefully evaluated by a panel of beer industry judges based on the aroma, appearance, flavor and mouthfeel according to the style category under which it was submitted.

Jim Koch, our founder and brewer, began hosting the annual LongShot homebrew contest in 1995 to recognize the most talented homebrewers in the country. Without further ado, the winners are…

Russ Brunner’s American Stout (Tamarac, Florida)
Cesar Marron’s Grätzer (Evanston, Illinois)
Teresa Bury’s Pineapple IPA (Samuel Adams employee)

These talented homebrewers will receive the ultimate honor – their homebrew recipes will be brewed and made available in select retail stores nationwide this spring in the Samuel Adams LongShot variety six-pack.

To learn more about the homebrewers and their winning beers, visit the Samuel Adams blog.


Brewing the American Dream Updates

Congratulations to our Samuel Adams Brewing the American Dream Brewing and Business Experienceship Winner Rick Abitbol of Brewery Rickoli!

Similar to an extended internship, the annual Experienceship provides one craft brewer with hands-on educational and enrichment experiences that are tailored to their individual business needs. The opportunity includes a trip to our Boston Brewery for extensive coaching from our team on various areas such as ingredients sourcing, quality assurance, brewing, sales and distribution, among others.

Brewery Rickoli offers an amazing line of gluten reduced ales which are produced in a successful nano-brewing operation.

Click here to learn more about our Craft Brewer Program.

FOR THE PERFECT FALL TREAT, Purchase Craft Brew Nuts made with Samuel Adams OctoberFest from Brewing the American Dream participant, Praline Patisserie!

Chef Cruz Caudillo of the San Diego based small business, Praline Patisserie, blended the deep malt complexity and roasted sweetness of Samuel Adams OctoberFest with a variety of nuts and ‘candied’ them with a nice coat of crystallized sugar, a hint of salt, and complimentary spices to create a new and delicious treat!

You can purchase them here.


Upcoming Brewing the American Dream Events

Are you a food, beverage or hospitality small business owner? Are you looking for marketing, packaging, legal, financial or sales and distribution advice? We can help!

11/11- Brooklyn, New York Speed Coaching and Regional Pitch Room Competition Register Here

Visit btad.samueladams.com to learn more or contact BrewingtheAmericanDream@bostonbeer.com with any questions about our program.

German brewers may have been onto something centuries ago when they created bold, rich bock beers for the winter. For our beer, we brewed a dark wheat bock subtly spiced with freshly ground cinnamon, ginger, and orange peel for a deep, smooth flavor and malty finish that will warm you on a cold winter’s night.

Unlike many winter warmers, our brew is a spiced bock using a lager yeast that creates a smoothness and crispness to balance the deep malts. We brew this beer with a fresh ground blend of Indonesian & Vietnamese cinnamons, offering just the right warming spice to complement the beer without overpowering it. The addition of wheat & roasted malts creates a smooth, hearty, and roasty character.


In our opinion, there is no better Samuel Adams experience than the one you get here at the Boston Brewery. Come learn about our history, the brewing process and, of course, taste some of our award winning beers.



Let Us Know What You Think!

Send us a note to tell us what you think, what you want to see in this newsletter, or what you’d like to know. We want to hear from you. Click here to send us a note.

Privacy Policy

We take your privacy very seriously. Take a look at our policy.

If you have received this newsletter in error or you would like to leave this mailing list just click here to unsubscribe.

Join us as we sample beers from our Winter Favorites Variety Pack!

The Open House is free of charge (RSVP required). We recommend a $2.00 donation, all donations benefit local charities.

 
  • Open House
  • WHEN: Thursday, November 21st from 5:30PM – 8:00PM
  • WHERE: Samuel Adams Boston Brewery
  • RSVP HERE.

NEW RELEASE: TETRAVIS

The newest addition to our Barrel Room Collection, Samuel Adams Tetravis is our take on a Belgian Quad.

A style originated by Belgian Trappist brewers, a Quadrupel (Quad for short) is a strong Belgian style ale featuring more intense flavors than its Dubbel and Tripel sisters. Quads are known for their rich, malty character and deep garnet and dark brown hues.

Tetravis is a rich and complex brew with a deep molasses sweetness and notes of dark fruits, like raisins and figs. An undercurrent of tart spice and fruitiness is developed from the distinctive Belgian yeast and character of our Kosmic Mother Funk (KMF). The combination of malts and brewing sugar creates a deep garnet color and velvety mouthfeel with a big malty character. The rich malts are balanced by the distinct flavors of the Belgian yeast, KMF and Hallertau Mittelfrueh Noble hops.

© 2013 The Boston Beer Company, Boston, Ma
The Brewery, 30 Germania St., Boston, MA

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s