Troegs Brewing E-Mail Newsletter


 

Troegs Tales Newsletter
In This Issue
Philly Loves Tröegs!
‘Tis the Summer Season
Expanded Tour Hours

Scratch Beer Update
New Tröegs Merchandise
Tröegs Events

Philly Loves Tröegs!

Tröegs loves Philadelphia, and June proved to be quite a fruitful month for us. The city bestowed its collective brotherly love upon us with a wealth of honors from two prestigious awards ceremonies. We’re pleased to announce that we’ve accumulated a total of SIX “Best of the Philly Beer Scene” awards for 2013, including:
1.    Best Lager – Sunshine Pils
2.    Best Wheat Beer – DreamWeaver Wheat
3.    Best IPA/Pale Ale – Perpetual IPA
4.    Best Seasonal Beer – Nugget Nectar
5.    Philly Tap Finder Award for Most Searches Local Beer – Nugget Nectar
6.    Sales Rep of the Year – Nick Johnson
Additionally, we also captured the 1st Place trophy in the Pilsner category for Sunshine Pilsner at the 2013 Philadelphia Inquirer “Brew-Vitational” event, which we received during the Opening Tap event to kick off this year’s Philly Beer Week. Cheers to our legions of fans who took the time to vote for Tröegs in the Philly Beer Scene awards. You’ve successfully reciprocated the love back to us, and we thank you!
 

‘Tis the Summer Season

The Fourth of July is just days away. Do you know what you’ll be drinking when the fireworks start lighting up the evening sky? Celebrate your independence and the commencement of summer with a pair of our GABF gold medal-winning beers: our year-round DreamWeaver Wheat and current seasonal Sunshine Pils. Experience an unfiltered blast of spicy, mouthwatering joy with our dreamiest creation, DreamWeaver Wheat. Our interpretation of a classic German-style Hefeweizen features a pleasant banana note that complements the pepper and clove character, resulting in a refreshing beer that pairs well with light fare such as salads and seafood. For those seeking something a bit more on the hoppy side, our Sunshine Pils has summer written all over it! Crisp and light-bodied but with a kicked-up hop character, Sunshine Pils is the perfect all-day beer to combat the sweltering heat of the season. Whichever you choose, both will treat you nicely all summer long!
 
Expanded Tour Hours Learn More
Now it’s even easier to get up close and personal with Tröegs Brewery, because we’ve recently expanded our Guided Tasting Tour schedule to include three additional time-slots on Sunday afternoons. For your convenience, we’ve added 12:15, 1:45 and 3:15pm time-slots on Sundays, giving you the chance to witness first-hand what we’re all about. Our Guided Tasting Tour gives visitors a unique behind-the-scenes glimpse at a working production brewery. Your small tour group will witness the entire production process as well as taste and smell the building blocks of beer from raw ingredients and fermenting beer to fresh beer from our packaging line. Our Guided Tasting Tour costs only $5 and includes beer samples and a take-home souvenir glass. Guided Tasting Tour reservations are highly recommended and are limited to ten people per tour.
 
Scratch Beer Update

Learn More
Our first-ever Scottish Ale, Scratch #102, was released on Wednesday, June 26 in the Tasting Room. This deep copper-colored strong ale boasts a complex malt flavor, chewy mouthfeel, and a slight hint of smoke with a mild herbal hop character. Availability: draft and growler fills only.
We’ve got a horde of new Scratch Beers and limited releases on the horizon for July, including an India-style Session Ale, a German-style Schwartzbier, a Belgian Golden Ale, and finally an Imperial IPA! We’ll also have another limited draft release of Rugged Trail Nut Brown Ale coming soon, so check our
Tasting Room draft list for updates. We’ll also be sure to keep everyone in the know via Facebook and Twitter.  
 
New Tröegs Merchandise Learn More
Stroll on over to our e-store for some brand new Tröegs merchandise including new apparel designs for the ladies and some other cool items. Our Women’s Sunshine Pils T-shirts and tank tops recently received design make-overs. T-shirts are available in bright summer yellow, while tanks feature a more subdued, ocean blue color. We also have Women’s teal blue Perpetual IPA T-shirts in stock for those ladies who love their hops! Perfect for summer get-togethers or a day at the beach, we also have tie-dyed Tröegs Frisbees that provide hours of fun for all ages. Brand new for 2013 and hot off the press, we’ve got custom Tröegs metal bar trays. These decorative and functional trays are 13-in. in diameter and feature a colorful design adorned with the classic Tröegs brewery logo. Finally, we have a variety of hand-made beer soaps featuring all-natural ingredients and, of course, Tröegs beer, which have been extremely popular with customers. All of these items are also available right in our General Store at the brewery, so be sure to stop in and one of our friendly clerks will be happy to assist you!
 

Tröegs Events Learn More
From dinners and tastings to beer festivals, our brewery reps are constantly out and about spreading the love of all things Tröegs. Check out some of these great Tröegs events during the month of July.

Tue. 7/9 – Tröegs vs. Victory Tap Takeover @ 28 South, 28 S. Potomac St, Hagerstown, MD – 6 to 9pm
Fri. 7/12 – Hope & Clocks @ National Watch and Clock Museum, 514 Poplar St, Columbia, PA – 6 to 9pm – Click
here for ticket info.
Sat. 7/13 – Royal Stumble @ Nodding Head Brewery, 1516 Sansom St, Philadelphia, PA – 12 noon to 4pm – One of Philly’s best annual events!
Wed. 7/17 – One Golden Evening @ Flynn’s Irish Pub, 119 Cranberry Hwy, Sagamore, MA – 6 to 8pm – GABF gold medal winners plus Scratch 98!
Thu. 7/18 – Tröegs Pint Night @ The Ale House, 6480 Dobbin Center Way, Columbia, MD – 3:30 to 7pm
Sat. 7/20 – Philly Zoo Beer Fest @ Philadelphia Zoo, 3400 W. Girard Ave, Philadelphia, PA – 6:30 to 10pm – Click
here
for ticket info.
Wed. 7/24 – Summerfest Beer Dinner @ Waterside Tap & Grille, 106 Lowell Blvd, Methuen, MA – 6:30 to 9pm – 5 courses paired with 5 beers for $35 including Scratch 99!
Wed. 7/24 – Tröegs Night @ McLadden’s Irish Publick House, 27 Pleasant St, Northampton, MA – 7 to 10pm – Mad Elf, Scratch beer and more!
Wed. 7/24 – Tröegs Beer Dinner @ Pairings Bistro, 2105 Laurel Bush Rd, Bel Air, MD – 6 to 9pm
Wed. 7/31 – Tröegs Pint Night @ City Beer Hall, 42 Howard St, Albany, NY – 6 to 9pm – Year-round, seasonal and Scratch offerings!

For a complete listing of Tröegs events, please click HERE.

 
Brew Tour

Tröegs Brewing Company
200 East Hershey Park Dr. Hershey, PA 17033
info@troegs.com | 717.534.1297

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